For a major refurbishment to luxury accessories retailer, Trafalgar’s Avenues showroom, DFL designed a large storefront facade that draws the eyes into the open store environment, creating a sense of expansive brightness, interspersed with a striking blend of outward facing and eye catching graphics, which produces a kinetic anchor.

Long continuous lines of costumer movement are organized around the iconic central display island that form and integral aspect in the store interior identity, among other elements such as subtle tapering forms, warm oak wood wall finishes and muted elegant interior scheme.